So many people rely on their voice for their business – yet so many people are unaware that their voice can have a tremendous impact on the success of their business. When you hear yourself on recording equipment or an answering machine, for example, what is your reaction? While your 1st response may be that you don’t recognize the sound, it is quite possible that your 2nd reaction is one of embarrassment.
Does your voice sound professional? Does it exude confidence?
Before I discovered my ‘real’ voice, I worked for a tour operator in Philadelphia, selling pre-packed tours to various vacation spots through the US and Mexico. My success at that job was negligible. My boss, on the other hand, a former priest who had previously taught English, was the epitome of success. What did Harry have that I didn’t? An incredible speaking voice. Deep, rich, and resonant, his sound was mesmerizing. I lasted about 3 months with that company.
Following my dismal experience at ‘Your Man Tours,’ I discovered my optimum or real speaking voice while in graduate school during one of my singing lessons. That is one lesson I took to heart because I knew that that lower sound was richer, warmer and more mature in quality. Following my graduate studies, I moved to New York City and got the job I wanted because I sounded like I knew what I was talking about. While I was only 24, my voice exuded confidence and professionalism. And, it paved the way for even better jobs during those years.
While your voice accounts for 37% of the image you project, imagine what happens in a webinar or over the phone where your listeners have only a voice on which to focus. And that is the one you hear on your answering machine – not the sound you hear being distorted in the solid and liquid of your brain!
If you find your voice embarrassing on recording equipment, how do you think your listeners feel about it? You’ve got a better one inside of you, just waiting to be discovered. Don’t let poor vocal habits jeopardize your success in communicating.